We were commissioned by the College of Occupational Therapists to create an animation highlighting all the benefits of having a COT membership. As a society with a well established history, our brief was to give a fresh feel to the brand and content.
Our concept was to promote the key benefits though a member's desk at different stages of their career and by using props as devices to further illustrate the messages in the voice over.
We’ve had positive feedback from members: They like the fact they can use it too and share our message.
It's a great asset for promoting membership and the work of the College. It’s just the right length and it captures the main points of RCOT!!”
Martin Reid - Communications - RCOT