Fernox were after an animation to explain the importance of keeping your central heating system clean and debris free to avoid boiler breakdowns. The aims for the animation were two-fold; explain the problem, and offer Powerflushing as the solution. The video needed to be accessible both by heating system installers and the end consumers.
We went for a highly illustrated style, using a split screen method throughout the animation to highlight multiple areas of importance at the same time. This keeps the pace of the animation high, and allows us to present a lot of information on screen without the animation feeling too ‘busy’.
The client was thrilled with the result, and rolled it out across multiple countries and regions.